Town East Ford News

The latest installment of the popular video game "Halo" is being released for Xbox One on Oct. 27, and in an effort to promote the launch, Ford has built a special version of the F-150 named Halo Sandcat. The standout full-size truck, inspired by Halo's United Nations Space Command vehicle in the new game, "Halo 5: Guardian," is set to make appearances at multiple events prior to the release of the game this fall.

Codenamed M552, the Halo Sandcat looks like it integrated right into the "Halo" series. It features a green, military-style body wrap and several notable modifications…

In today's automotive industry, 3D printers are rapidly becoming go-to options for creating parts quickly and efficiently. Ford is a company that has been utilizing 3D printers for decades, and more recently, they've begun to use 3D-printed parts on their race cars. The Chip Ganassi Racing with Felix Sabates Daytona Prototype car was equipped with a 3D-prtined intake manifold when it won the 24 Hours of Daytona this past January. This latest achievement speaks volumes of 3D printing and its improvements over the years.

Ford first began using 3D printing in 1988 when they bought the third 3D…

It's time to put on your favorite cowboy hat and cowboy boots, because the legendary Mesquite Championship Rodeo is back for another season of thrilling entertainment! Held every Friday and Saturday night from June 5 through August 29, Mesquite’s signature rodeo will deliver a high-energy, family-friendly show at the Mesquite Arena. Featuring bull riding, steer wrestling and many more exciting attractions, the Mesquite Championship Rodeo is the one and only rodeo event you should attend this summer!

For an authentic Texas experience, come out and see the Mesquite Championship Rodeo. Now in its 58th year, this popular rodeo…

The 2016 Ford Mustang is set to make its debut on the market later this year with a variety of brand-new features and available standout packages. In an effort to pay tribute to the pony car's heritage, Ford has decided to bring back a few components from the car’s past, as well as the previously popular Pony Package and California Special Package, which will be offered on select models in the lineup.

For years, fans have been asking for the return of hood-integrated turn signals on the Mustang, and for 2016, they will finally get their wish. The…

The Center of Automotive Management recently held their 10th Annual AutomotiveINNOVATIONS awards, where Ford was named the "Most Innovative Volume Brand 2015." As a company that constantly pushes the envelope and breaks the mold, Ford was honored for their advanced safety features and semi-autonomous technologies featured across their lineup.

More than 1,220 innovations were reviewed before the Center of Automotive Management chose their top picks. Ford took home awards for their automatic braking technology, Active City Stop, and Active Park Assist, which helps drivers properly parallel park. Additionally, the Ford Focus won in its individual class and the company…

Town East Ford is a proud supporter of the North Texas Food Bank, and in an effort to help out those in need, we are holding our Fill-A-Ford event throughout the month of May benefiting the food bank. From May 6 through May 30, we are encouraging locals to stop in and donate non-perishable items, which we will deliver to the North Texas Food Back in the beginning of June. This is an opportunity to give back to those less fortunate and we hope our customers and community members will assist us in our efforts.

The North Texas Food Bank…

Ford recently celebrated Take Your Child to Work Day in the most incredible way possible: they built a 12-foot-tall Hot Wheels track loop, setting a world record. A fun, unique way to get kids interested in science and engineering, Ford got the idea for the project from employee Matt West and his son Blade, who have become known for building Hot Wheels track loops at their home.

When West, a Ford technician, began teaching his six-year-old son physics at home by building Hot Wheels track loops, he had no idea that someday one of his creative loops would help Ford…

The all-new 2015 Ford F-150 isn’t just stronger, lighter and more durable than ever before, it's also safer. The National Highway Traffic Safety Administration recently gave the 2015 Ford F-150 SuperCrew a five-star crash rating in their New Car Assessment Program for its innovative safety components. With a total of 31 safety-related features added to the F-150 for the 2015 model year, the full-size pickup is incredibly secure for drivers and passengers.

"The five-star safety rating is a terrific example of One Ford collaboration and innovation," said Raj Nair, Ford group vice president, Global Product Development. "The 2015…

The redesigned 2015 Ford Mustang has earned the "Vincentric Best Value in America" award for Sports Cars for the sixth consecutive year. A top competitor in its segment, the latest Mustang was praised for its low cost of ownership, low maintenance costs and low fuel costs, which could not be surpassed by any other models in its class.

The Ford Mustang's "Vincentric Best Value in America" award is just one of many accolades the pony car has received as of late. It was also named a Car and Driver 10Best, Detroit Free Press Car of the Year, "Hottest Car…

Town East Ford has successfully earned their ninth President's Award from Ford Motor Company. A prestigious honor, the accolade was presented to our dealership for excellent customer satisfaction in sales and service, proving Town East Ford is one of the leading Ford dealerships in the Mesquite community. With award-winning service and an excellent collection of first-class Ford cars, trucks and SUVs, our dealership is a top spot for buyers in search of new Ford vehicles in Mesquite.

It was 18 years ago when Town East Ford received their very first President's Award. Since 1997, we have been improving…